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Penny Auction Software

Penny Auction Plug-in Modules

CUSTOMIZATION AND PLUG IN MODULES – We don't believe in one size fits all and selling you what you don't need is a waste of time and money. The followings are optional modules or plug-in that you may or may not need. Work with us and we will recommend you a solution that best fits your need. Time required to add-on or integrate to your standard system varies, but most modules can be done within a week. Please contact us for pricing. Click here to view Standard / Base Package Pricing.

Winning Limit - Penny Auction Script

Winning Limit

Winning limit is a function available to the System Administrator to set the condition of how many auctions a person can win per day or per month and the duration as to when the person can bid again. Once the limit is reached, the account is locked out until the next day or next number of days. An automated email will be sent the customer by the system to inform of such restriction. This is a good tool to use on expensive item(s) and it's a way of ensuring the fairness for customers. If your budget is tight and you are just starting out your penny auction website, then this module can be added later on. Price: $995 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$1170.

Minimum Price - Penny Auction Script

Minimum Price

Minimum price is a function available to the System Administrator to set the condition of the minimum price of a bid. This must be reached before it can be won by a bidder regardless of the preset timer that may have been expired. If this is the case, (the minimum price HAS NOT reached the thresh hold and the preset duration has expired), the system will automatically increase the time by using Extension Time or Recurring Time. If no one bid on the Extended Time, then the auction will closed and it declared NO WINNER and all bids placed by your customer(s) will be refunded. The refund ratio is controlled by you as the site admin. If it has reached the "minimum price", this condition is voided and the last per bid is the winner. This is the best tool to use to prevent potential big lost on expensive item for site owner and it also makes it fair for bidder(s) who participated in the auction. Price: $695 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:865.

Golden Time - Penny Auction Script

Expedite Timer

Expedite Timer is a function available to the System Administrator to set the condition of which allows and encourages customers to bid early and to not have to wait for the last minute to bid in order to win. Meaning, as long as it reaches the minimum price or the thresh hold price set by the Admin, the auction will be kicked into Expedite Timer and the last bidder will win regardless of how much time remains. The Expedite Timer is set by the System Admin and it is usually anywhere in 1 to 59 minutes. The Expedite Timer hides the actual timer so the customer does not know when it is going to end. This forces the customer to bid in order to win. This is a good tool to encourage your customers to bid early because the auctioned item can be gone anytime and in turn it helps you deliver more auctions. Price: $695 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$865.

Live Chat - Penny Auction Script

Live Chat

Live chat is an independent third party web based application that can be integrated with your website to allows the customer to chat with the site owner or staff online instantly. It is a perfect tool for online tech support and customer service driven. Price: $595 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:765.

Video Tutorial - Penny Auction Script

Video Tutorial

We can help you produce an online tutorial video for your site. Whether it is a training video for your customer or a powerful marketing message full of sight, sound and motion; we have the staff and the experience to deliver it on time and on budget. Price is varied based on how long and how complex the video is but the average price is $595 per minute video plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$765.

Buy- it Now - Penny Auction Script

Buy- it Now

Allowing the customer to buy the item anytime during the bidding process at the retail price. This gives people an option to bid or to buy it straight out. This feature not only helps you generate more business, but it also adds legitimacy to your business. Price: $795 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$970.

Marketing Channels Report - Penny Auction Script

Marketing Channels Report

A summary and easy to understand report is available to the system administrator. You can view where users are coming from based on the incoming marketing channel that the user identified when registered. Price: $195 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$365

Auto Bid - Penny Auction Script

Auto Bid

This tool allows your customers to participate in auto bid (auto pilot) set by you, the Site Administrator. Two variable constraints or conditions included in the Auto Bid - Starting Price and Max Number of Bids. Starting Price is when the customer wants the Auto Bid to start and the Max Number of Bids is the max number of bids the customer is willing to spend on the auction. This is a very popular tool for many site owners. However, it is the most often misused tool where site owner created fictitious accounts and used the auto bid function to bid against other players. It has created a lot of mistrusts and controversies for the penny auction world. So if you bought it, use it ethically. Price: $1,295 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$1465.

Auto Bid - Penny Auction Script

Buy Now Reward

This tool allows your customers to use the bids that they have lost in the auction(s) that they did not win for the Buy Now product(s) at the discounted price. This feature also has option where instead of giving cash discount, you only give bid lost credit back to your customer. The ratio of credit is controlled by you as the site owner. This encourages your customers to bid since they know that if they do not win, their lost bids became Buy Now credit. To have this feature, you must have the Buy Now feature in order for it to work.
Price: $395 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$565.

Multi-Levels Auction [4 Levels] - Penny Auction Script

Multi-Levels Auction [4 Levels]

This tool allows the Site Admin to set up more than one class of auction. There are Regular, Gold, Silver and Platinum. The requirement or qualification to be a Gold, Silver or Platinum member is set by the Site Admin. Such qualifications are based on the gross number of bids purchased. With this feature, it will prevent new users who may just have registered for the few free bids from winning big items that you as the Site Admin have set for only certain member. Price: $695 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$865.

Coupon System - Penny Auction Script

Coupon System

With this tool, you create promotional coupons to help you generate more business. Three different types of coupons that you can create - discount price for purchase, free bids and free shipping. The system gives you the flexibility to create the value based on fix amount or based on percentage value as well as expiration date ranges. Price: $495 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$665.

Reselling Store - Penny Auction Script

Reselling Store

This tool gives your customers the option to resell the item that they have won but do not want it. Surprisingly enough, many customers bid hard to win an auction but when they have won it; many of them don't want it. This gives them the options resell it to others. A commission fee will be charged to the seller by the Site Owner and the number of days that can be posted is set by the Site Admin. If you are just starting out on your penny auction business, this module can be delayed for later on unless your budget has room for it. Price: $1,595 plus $95 for setup and configuration; $75 for up to 2 hours of training. Total:$1765.

Promotion Tools - Penny Auction Script

Promotion Tools

Allowing your customers to send referral request to their friends and in turn receive FREE credit for their sign-up or when they purchase the bid pack. This is a great tool to drive up membership registration and sales volume. Price: $195 plus $55 for setup and configuration; $0 cost for training. Total:$290.

Tweeter Feeds - Penny Auction Script

Twitter Feeds

Integrating your penny auction website with your twitter account allows your followers to follow you and giving you their feedbacks to show on your website. You have control over the authorized contents or testimonials regarding this. Price: $295 plus $55 for setup and configuration; $0 cost for training. Total:$350.

Video Feeds - Penny Auction Script

Video Feeds

Integrating your penny auction website with a third party video service provider allows your customers to instantly record their video testimonial to publish on your penny auction website of which you have complete control of the video contents. Price: $295 plus $55 for setup and configuration; $75 cost for training and monthly video hosting of $29. Total:$425 plus hosting.

Affiliate Marketing

After all said and done, the most important thing that you can do for your business is to bring customers to your website. That is easy said than done. We can help you with the Sales Affiliate Software. This third party web based application software is to be integrated with your penny auction website to help you create an army of salesmen who will send traffics and customers to your website. Why? Because they got paid for doing so. The software will handle all the registrations, sales reports, customer tracking and commission reports; and much much more. This tool has been proven as one of the most effective tools in running a successful penny auction business. Price: $195 plus $349 for integration & testing; $125 for up to 3 hours of training and $19 monthly hosting. Total:$699 plus hosting.

Seated Auction

Seated Auction or Reserved Auction. This module is a great tool for high end or expensive items such as cars and houses. A Seated Auction contains a number of chairs or seats set out by the auctioneer(s). Each seat will have to be purchased by using existing bids or credits you have in your account or by cash (online credit card payment) depending on how the auction is set up by the auctioneer. Once the seats are filled as defined by auctioneer, the auction will start at the time defined and no one can join in this auction besides those who have the seat reserved. Each bid will increase the price of the item as defined by auctioneer BUT no additional cost to the bidder since you have already paid for the seat. The last person stands is the winner. If the seats are not filled at the deadline, then the auction will close and typically all the money will be refunded to those who have bought the seat(s). This feature is a great feature because it assured the profitability of the auctioneer and the bidders only have to compete with those who bought the seats. Price: $1295 plus $95 for integration & testing; $75 for up to 3 hours of training. Total:$1370.

FaceBook Connection

FaceBook Connection is an API (script) provided by FaceBook to allow people to login to any website using FaceBook login credential once integrated. According to FaceBook and many other independent media research firms, FaceBook Connect API will help your website:1. Increased Registration - Data from Facebook states that sites that use Facebook Conect as an alternate to account registration have seen a 30-300% increase in registration on their sites. 2. Increased Site Traffic - After implementation, immediately begins sending web site traffic your way. Data from Facebook says that for each story published in Facebook, companies see roughly 3 clicks back to the site. Nearly half the stories in the News Stream get clicked on. This creates opportunities for the site to encourage more user actions – knowing that each one may result in 3 new visits to their site. 3. Increased Engagement – Facebook users are used to being social. They are an active group, participating, sharing, and generating more content. Sites with Facebook Connect see a 15-100% increase in reviews. Connected users create 15-60% more content than users who have not connected with Facebook Connect. 4. Improved User Experience - Facebook Connect offers users qualitative benefits too. No new site registration is required, simply login using your Facebook credentials. It also makes it easy to share with an existing network of friends or family by publishing activities to the Facebook Newsfeed, with only a couple clicks of the mouse. No typing or emailing required. Given the sheer size of Facebook’s active user base, this type of integration with an individual’s personal network could ultimately become the new “email a friend” feature found on websites worldwide. Cited Reference . Price: FREE plus $395 for integration & testing. Total:$395.


Charity - With this module, your customer can choose to donate bid pack(s) or won item(s) to a charity organization(s) that you have in your listing. You can also select yourself as the charity organization. A donation report is also built into the CMS for your convenience. An e-mail of the donation receipt will be sent to the donor and the recipient. This module is only recommended for charity organizations that are recognized by law as well as those receiving such donation. We reserve the right to suspend your software licensing if it's determined that you deliberately abuse this module. Price $695 plus $95 integration & testing; $75 up to 3 hours of training. Total:$865.

SM Messaging

SMS Service - A third party service that can be integrated into your website to send text messages to your customers’ mobile phone. You can use this service for important announcements to those who subscribe. This feature is crucial for high priced auctioned items of which customers need to be notified . Information in the texts include of: starting time and ending time as well as other important reminders. Please remember that no form of electronic communication (emails or sms) is guaranteed to deliver in all instances. This is because such transmission relies on several networks, hardware and software to deliver it over which we have no control. Price $795 per year with limit to 4,000 messages per month plus $95 integration & testing; $75 up to 3 hours of training. Total:$965. If you have the need for more than 4,000 messages per month, contact us for a customized quote.

Partnership Auctioneers

Partnership Auction

Partnership Auctioneers - With this module, you can post auctions not only on your site but also on those who register to be an Partner Auctioneer ( they can also put their auctions on your site). You, as the site owner, will make money on registration fee, on the bid packages sold and on items sold in addition to the high traffic that these Partner Auctioneers will bring to your site. This is the most complex and expensive module of all. It's only recommended if you have the appropriate financial and staffing resources to handle it. Price: $2995 plus $495 for setup and configuration; $350 cost for up to 5 hours of training . Total:$3840.

Technical Support Software

Technical Support - This module will allow your customers to submit technical support inquiries online and you to be able to delegate it to your staff to be able to track the status of it. Your customers can also track the status of their ticket by submitting the ticket number online. This is an independently hosted application that can be integrated with your penny auction site. This module is recommended if you anticipated a lot of technical support is needed and you want to reduce to operational cost of a live technical support person. Since this is an online web based application, you can outsourced the technical support to anywhere that is best served your needs. Price: $395 plus $95 for setup and configuration; $75 cost for up to 3 hours of training. Total:$565 plus $9 monthly hosting.

Online Support Forum

Online Forum - Unlike Technical Support, Online Forum is served as a library of knowledge and learning resources that you and your customers post via published articles and discussions. You, as the administrator of the forum do have complete control of its published content. You can create unlimited categories and posts. You also have the ability to dynamically assign users and access rights for registered users. This tool not only can help you divert some of the frequently asked questions and support issues to your customer’s but it can also help you as one of your search engine optimization efforts because of its rich content. Price: $395 plus $95 for setup and configuration; $75 cost for up to 3 hours of training. Total:$565 plus $9 monthly hosting.

E-Commerce Store

E-commerce Store - Combining your penny auction website with an e-commerce store is one stone killing two birds strategy. Your customer now not only can bid your your site but also can shop for item(s) that may not be availabe in the auction store. This integrated e-commerce store is a complete online store with built in shopping cart, taxes and shipping cost calculations. It also equipped with many popular payment gateway such as PayPal,, and many others. Yes, you worked hard to bring a customer to your site. Why not offer him or her the opportunity to shop for items that you may not want to put on your penny auction site and vice versa? Price: $1250 plus $95 for setup and configuration; $75 cost for up to 3 hours of training. Total:$1420 plus $9 monthly hosting.

Facebook Auto-post

Facebook Auto-post

Like most of other businesses, the success of your penny auction site is “marketing, marketing and marketing”. This module is designed to tap into the most popular social networking site in the world and that is Facebook. When there is winner, it will automatically posted the “won auction” to your Facebook page and let the message spread like fire for you. Price: $395 plus $95 for setup and configuration; $75 cost for up to 3 hours of training. Total:$565 plus $9 monthly hosting.

Bid Card

Unfortunately the majority of the world’s population is still doing business the old way - “cash”. This is where our Bid Card payment system comes in. Just think of it as a calling card where people purchase a pre-paid minutes to call. A Bid Card does the same. It allows people who do not have credit card to purchase bidding credit via Bid Card at the local store(s) and then redeemed it on your website. Once redeemed it, the bid credits will automatically added to your customer’s account. This is a must have if a lot of your customers are in the no so developed or advance financial system. Price: $1295 plus $95 for setup and configuration; $75 cost for up to 3 hours of training. Total:$1465.00.

Affiliate Auction Commerce System (AACS)

A complete online e-commerce system consists of three powerful systems integrated to work together to form a complete online business suite. It consist of a sophisticated Online Affiliate Marketing system where you can recruit and build an army of salesmen for your business based on commission and referral strategies and up to 14 levels of hierarchy (MLM), an Online Penny Auction and a multi-vendors ecommerce site integrated together. With this option, you not only have the penny auction but you also have the complete online marketing toolbox consists of affiliate marketing (salesmen) and online store vendors using your ecommerce tool. The average price of this system is about $20,000 U.S. with a minimum required lead time of 5 weeks to design and setup. Click here for detail specs.

Auction Reminder

On top of the manual reminder that the system admin sends out manually via email and inbox notification, you now have the option for the system to send you automatic reminder of when the auction is about to start at the time of your choosing via email and text messaging. SMS messaging module is required for the texting option. Price: $295 plus $55 for setup and configuration; $0 cost for training. Total:$350.

For Sales Only

You now have the option to post an item as “ just for sales only” on its own separate page. Unlike the Buy it Now module where it’s an auction with the option to buy it, this feature allows you to post an item just for sales and it’s completely separated from the rest of the auctions. There is a section of your site that dedicated for just For Sales Only. This makes your website (optional) both an e-commerce website and an auction website. Price: $295 plus $55 for setup and configuration; $0 cost for training. Total:$550.

Safety Guard

Safety Guard feature is designed to help you as the site owner from risk of having to deal with big financial loss due to not having enough bidders to drive the price up above your cost. Contact us for private and confidential consultation as well as pricing of this module. Price = NOT DISCLOSED FOR PUBLIC.

Web Service API

Your online auction website can be integrated with many other applications including, but not limited to, online games, casino kiosk, online marketing, affiliate membership, MLS, etc, . In order to accomplish these tasks, we have developed many Web Service API to work in-between or to connect the two systems together. Price is varied depending on your project’s need. Followings are some of the Integration Services or APIs that we have done:

Casino Sweepstake Integration. Many U.S. casinos use online sweepstakes to promote and drive their business. We were able to help them achieved this business model by using our penny auction software and integrating with their online sweepstake system. If you are a licensed casino and would like to know more about this, our team is ready.

Real Estate Broker Integration. Penny auction is known for its “penny” bidding. However, it can also be used to sell and auction expensive items such as cars, condos and houses. We were able to integrate it with their real estate listing software using our penny auction for selling and auctioning purposes.

Web Games Integration. Over the years, we have helped many of our customers whose business model is based on “funs and games”. Sometimes it’s the game that drives the penny auction business and sometimes it’s the other way around. So if you have some online gaming that would like to integrate with our online penny auction system, talk to us and we sure can help.

Bidding E-commerce. The whole concept behind it is to allow sellers to quickly sell an item in less than 120 seconds. The item started out with a minimum price and then allow the bidders to drive it up. After 120 seconds, it’s going once and going twice and if no one is willing to bid against the highest bidder, the auction is then ended. SOLD! If the auction didn’t meet the reserved price threshold, then it will end without a winner. Bidding is FREE. You can join as a bidder or as a seller or both. Of course, the site owner will have a cut (commission) for all the items sold on his site (similar to Ebay but a lot more funs!).

Reverse Price Auction (Dutch Auction)

Reverse Price Auction or is also known as “Dutch Auction” where the price is going down as bidders submitted their bids instead of going up as most traditional auctions are. This type of auction is often used by those in search of a lowest price offered for a service or for an item. For an example, I have a driveway that is 5000 feet long and I need snow removal service during the winter here in Michigan. I decided to auctioned this service to the lowest bidder. I invited 5 companies to bid for this project. The auction started out with $2,000. Company A submitted a bid and it reduced the price down to $1,999 (assuming $1 decrement set by the site admin), then company B submitted a bid against company A and it reduced to $1,998 and so on until it reached the price that no other company wanted it. The last bidder won the contract.

Traditional Auction

Our company is known for Penny Auction platform. However, we also do have “Traditional Auction” platform. If you want to know what “traditional auction” is all about, you can look at E-bay as an example. Contact us for a quick demo. The most distinguished character that differentiate the “penny auction” vs. the “traditional” auction is that in penny auction you have to pay to play while the traditional auction you only have to pay when you won the item. In the penny auction, the site owner can let go of an item at the 95% off the retail price (discounted) and may still make a profit on it since he or she also made money on selling the bid-packs or bidding tokens. For the bidders, there are more risks in penny auction but the reward is much bigger while in traditional auction is less risk but the reward is usually smaller.

Bidder Limit

Bidder Limit allows you as the site owner the option to set a limit on how many people can bid on an auction. This gives the bidder the incentive to join on the bidding early on before it reached the limit. It also gives the bidder a better chance to win since they don’t have to compete with an unlimited or large crowd of bidders. This Bidder Limit option is available at the individual auction’s setting. Meaning that with auction A, you can set it to 50 people limit. However, with auction B; you can set it to 100 people limit. It’s all depending on how you calculate profit cost ratio or projection of bidder’s willingness to pay for the item. Once, it reached its limit or threshold, any new bidder attempted to join will receive a denial message “Sorry! This auction has reached its Bidder Limit (the maximum number of people allowed to bid) on this auction.

Early Bird Bidder Discount

EBBD gives the site owner the option to set multiple bid cost pricing levels based on time entry of a bidder. For an example, during the first 15 minutes; it only costs the bidder 1 bid to bid on an item per each submission of a bidding. However, after 15 minutes it costs 2 bids to bid. The main goal behind this multi-pricing strategy is that to encourage bidder to participate the bidding early instead of waiting for the last minutes as most typical penny auction bidders. The system allows you to set up to 3 three levels of bid cost. For more information, please contact us at [email protected]

Auction Clone Option

Auction Clone Option

Clone Option gives the website administrator the ability to quickly duplicate an auction based on an existing one with unique auction ID, he or she can also update any field if needed.

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